I design the unglamorous systems that determine whether people can trust the information they're acting on.
I design the unglamorous systems that determine whether people can trust the information they're acting on.
I design the unglamorous systems that determine whether people can trust the information they're acting on.
Simplified dataset creation for humans and (eventually) for agents
Qualtrics customers make business decisions from this data. If the dataset is wrong, the decision is wrong. The existing process was so complex that support costs ran into hundreds of thousands of dollars annually.
Simplified dataset creation for humans and (eventually) for agents
Qualtrics customers make business decisions from this data. If the dataset is wrong, the decision is wrong. The existing process was so complex that support costs ran into hundreds of thousands of dollars annually.
Qualtrics, Data Platform — Now
Qualtrics, Data Platform — Now
Recruit human panelists and synthetic users. 0 to 1. Extensible framework, payments system, and panel marketplace.
Recruit human panelists and synthetic users. 0 to 1. Extensible framework, payments system, and panel marketplace.
Qualtrics, Online Panels — 2022-25
Qualtrics, Online Panels — 2022-25
Reach me at kellyluo.kluo@gmail.com or in Seattle, WA
Copyright © 2026
Reach me at kellyluo.kluo@gmail.com or in Seattle, WA
Copyright © 2026
Reach me at kellyluo.kluo@gmail.com or in Seattle, WA
Copyright © 2026
Reach me at kellyluo.kluo@gmail.com or in Seattle, WA
Copyright © 2026
Reach me at kellyluo.kluo@gmail.com or in Seattle, WA
Copyright © 2026